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Programmatic audio ads
BidTheatre DSP supports programmatic audio advertising in digital streaming apps, podcasts and radio stations
Nordic Programmatic Audio Sellers
Bauer Media
Bauer Media is Swedens largest audio house and the market leader within radio and podcasts. Bauer Medias digital platform reaches 1,4 million unique listeners every week. Bauer media ́s programmatic product is brand and fraud safe with access to well-loved household brands an exiting contexts, not to mention Swedens largest digital audio inventory.
Reach out to the right listeners at the right time, place and device. Let your audio ads play in podcasts or between songs on Digital Radio or Streamed Music.
Choose between 50+ different podcasts
Spotify
Spotify is one of the world’s largest audio streaming service providers, with over 433 million monthly active users, including 199 million ad supported subscribers world wide that are using the free version and can be reached by audio ads.
Reach your audience by age, gender, language, device and contextual targeting. You can also reach people based on moods, mindsets and moments thanks to Spotify's streaming intelligence.
Acast
Acast is a Swedish-founded company and with 40.000 podcast globally they are the world's largest independent podcast company. Acast helps advertisers to reach listeners in the most engaging environment.
When creating audio ads for podcasts, make sure it matches the theme of the podcast for the best listener experience!
Soundcloud
SoundCloud is an online audio streaming platform and an entertainment company with premium offerings, including advanced audience insights, playlist pitching tools, and promotional marketing resources for its users.
Specifications audio ads
Having audio ads in the media mix opens up new ways for advertisers to connect with their desired audiences even when they're not looking at a screen. Reaching people in a good mood while they are listening to their favorite music, radio or podcast can affect their impression about your brand positively. Audio advertising drives search behaviour, and is a cost efficient way to complement and extend campaign reach.
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