Dynamic Creative Optimization

Leverage your organization’s data assets to create automated and effective always on advertising with dynamic feed ads. Include information tied to your products, services, promotions or stores.

Leverage your organization’s data assets to create automated and effective always on advertising with dynamic feed ads

Include information tied to your products, services, promotions or stores

Efficently scale local campaigns with specific messaging and targeting

Why dynamic feed ads?

Thousands of unique ads give less user ad fatigue and better relevance.

No ongoing banner production costs.

Automatic optimization towards ads that give the highest user engagement.

Feed data is transferred server to server and is not reliant on user cookies.

Automatically turn on / off advertising based on signals such as stock information.

Select products to advertise manually, or let the system randomize and optimize.

Always on advertising based on your current products or services.

Manually add products that do not exist in the feed.

Scalable Local Advertising for Chain Stores

The problem: Chain stores are challenged with keeping consistency in branding and messaging while launching effective local marketing campaigns. Often campaigns are bought and delivered locally without insights and coordination from the central organisation. Finding and evaluating the best marketing expertise and vendors might also pose a struggle to local actors.

The solution: BidTheatre provides unique functionality for brands active in multiple geographic locations such as franchise or store chains. By combining dynamic feed ads with BidTheatre Campaign Bundles you may efficiently launch hundreds of campaigns with local messaging and targeting.